Faktor-Faktor yang Mempengaruhi Minat Nasabah dalam Berpartisipasi pada Koperasi Simpan Pinjam di Batam
Abstract
Koperasi simpan pinjam memainkan peranan yang penting terhadap perkembangan ekonomi masyarakat di Indonesia. Tujuan utama didirikannya koperasi adalah menjadi motor penggerak ekonomi nasional adalah untuk melindungi kesejahteraan masyarakat dan telah memperluas pendiriannya hingga saat ini. Dengan tujuan membantu anggotanya, koperasi perlu meningkatkan kinerjanya. Namun ada beberapa kendala yang muncul terkait kelemahannya, terutama dalam pengelolaan, keuangan dan partisipasi anggota. Oleh karena itu, penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi kinerjanya melalui perencanaan strategis dan partisipasi anggota.
Keywords:
subjective norms , perceived behavioral control, attitude toward behavior, cost advantages dan behavioral intention
References
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https://inet.detik.com/business/d-4752558/transformasi-koperasi-di-era-digital-seperti-apa
Paftalika, R.B., & Hananto, A. (2018). “The Uses and Gratifications Theory, Subjective Norm, and Gender in Influencing Students’ Continuance Participation Intention in LinkedIn.” Binus Business Review 9 (3): 207. https://doi.org/10.21512/bbr.v9i3.4722.
Yeh, T.M, Fan, Y.P., & Jeng, M.Y. (2019). “The Factors Affecting Older Adults’ Intention toward Ongoing Participation in Virtual Reality Leisure Activities.” International Journal of Environmental Research and Public Health 16 (3). https://doi.org/10.3390/ijerph16030333.
Zabri, M.Z, & Mohammed, M.O. (2018). “Examining the Behavioral Intention to Participate in a Cash Waqf-Financial Cooperative-Musharakah Mutanaqisah Home Financing Model.” Managerial Finance 44 (6): 809–29. https://doi.org/10.1108/MF-05-2017-0189.
Zhao, H. (2019). “Information Quality or Entities’ Interactivity? Understanding the Determinants of Social Network-Based Brand Community Participation.” Future Internet 11 (4). https://doi.org/10.3390/fi11040087.
https://inet.detik.com/business/d-4752558/transformasi-koperasi-di-era-digital-seperti-apa
Published
2022-01-25
How to Cite
Hasan, G., & Catherine, J. (2022). Faktor-Faktor yang Mempengaruhi Minat Nasabah dalam Berpartisipasi pada Koperasi Simpan Pinjam di Batam. Jesya, 5(1), 948-954. https://doi.org/https://doi.org/10.36778/jesya.v5i1.678
Section
Articles
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
